Clothing retail olfactory scene · Chain

Assist clothing retail brands in achieving efficient management and precise control across multiple stores. Clothing retail stores usually have limited space but a large number of stores. The design and management of fragrances need to consider the characteristics of individual store space, the needs of high traffic customers, and unified management achieved through IoT technology to enhance customer experience and promote sales growth. Accurately combining the spatial characteristics of clothing retail stores with customer shopping behavior, enhancing brand image, customer experience, and sales conversion rate through customized fragrances. Through an intelligent fragrance management system and IoT technology, clothing retail brands can achieve efficient management in multiple stores, ensuring consistent fragrance effects in each store and enhancing brand awareness and customer loyalty.


Plan Objectives and Planning


(1) Enhance customer shopping experience: Through fragrance design, enhance the shopping atmosphere of clothing retail stores, making customers feel relaxed and happy, and extending their stay in the store.


(2) Stimulate customers' purchasing desire: Through the mobilizing effect of fragrances, enhance customers' goodwill towards the brand, stimulate their purchasing desire, and improve sales conversion rates.


(3) Enhance brand memory points and loyalty: Through unique fragrance experiences, create olfactory memory points for customers, enhance brand awareness and customer loyalty.


(4) Multi store unified management: Utilizing IoT technology to achieve unified management and remote monitoring of fragrance devices in multiple stores, ensuring consistent fragrance effects across all stores and enhancing brand image.


(5) Improve operational efficiency: Through the Internet of Things platform, help brand owners achieve remote control, fault prediction, and data analysis of fragrance equipment, improve management efficiency, and reduce operating costs.


N Effect evaluation


Evaluate the effectiveness of fragrance solutions through customer satisfaction surveys, social media feedback, sales data, and dwell time, and continuously optimize based on feedback data.